Whether you’re launching a new business or product or safeguarding your reputation, our team provides expertise and strategic guidance to protect and grow brand value.
Clients trust us to navigate a crowded global marketplace with confidence and agility. From building brands to managing one-off disputes and comprehensive brand protection programmes.
How we help:
- Crafting effective brand protection strategies and reviewing existing IP portfolios.
- Conducting national and international clearance searches to avoid conflicts before a brand launches.
- Managing trade mark filings in the UK and overseas.
- Bringing and defending opposition proceedings.
- Expanding brands through licensing, franchising and joint ventures.
- Responding swiftly to infringements and enforcing rights worldwide through litigation and settlement negotiations.
- Addressing counterfeiting, online infringements and parallel imports.
- Safeguarding brands from damaging publicity and harmful social media content.
- Monitoring online use.
- Handling domain name complaints.
Our experience includes:
- Advising Premier League football team Brighton & Hove Albion FC on trademark, brand protection and anti-counterfeiting, including identifying infringements and undertaking enforcement activities to remove infringing listings from online marketplaces and websites.
- Advising insurance company Antares on its global rebranding.
- Advising distribution and brand management company Aspects Beauty on trade mark and brand protection matters including registering the Aspects Beauty trade marks in the UK and enforcing against infringers and unauthorised distributors.
- Providing brand protection and anti-counterfeiting services to Condor Group, the owner of well-known watch brands, focusing on problematic infringers and filing takedown requests to reduce counterfeit availability in the market.
- Assisting a leading agri-bio data company on the creation of a global trade mark portfolio, including conducting and coordinating opposition proceedings in the UK, Europe and South America.
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