Whether you’re launching a new business or product or safeguarding your reputation, our team provides expertise and strategic guidance to protect and grow brand value.
Clients trust us to navigate a crowded global marketplace with confidence and agility. From building brands to managing one-off disputes and comprehensive brand protection programmes.
How we help:
- Crafting effective brand protection strategies and reviewing existing IP portfolios.
- Conducting national and international clearance searches to avoid conflicts before a brand launches.
- Managing trade mark filings in the UK and overseas.
- Bringing and defending opposition proceedings.
- Expanding brands through licensing, franchising and joint ventures.
- Responding swiftly to infringements and enforcing rights worldwide through litigation and settlement negotiations.
- Addressing counterfeiting, online infringements and parallel imports.
- Safeguarding brands from damaging publicity and harmful social media content.
- Monitoring online use.
- Handling domain name complaints.
Our experience includes:
- Advising Premier League football team Brighton & Hove Albion FC on trademark, brand protection and anti-counterfeiting, including identifying infringements and undertaking enforcement activities to remove infringing listings from online marketplaces and websites.
- Advising insurance company Antares on its global rebranding.
- Advising distribution and brand management company Aspects Beauty on trade mark and brand protection matters including enforcement action against infringers and unauthorised distributors.
- Providing brand protection and anti-counterfeiting advice to Condor Group, the owner of several well-known watch brands.